GreenThumb, the UK’s leading lawn care company, is looking to expand its presence in the UK after forming a new partnership with premier lawnmower manufacturer, Mountfield.
This partnership is designed to promote the brand’s lawn treatments, and will include a full integrated campaign. As part of the deal, GreenThumb will see its ‘cheaper than DIY’ lawn treatment offered to people purchasing a Mountfield lawnmower from their local dealer and online.
The nationwide firm, which has its Head Office base in North Wales, is expecting the alliance to serve as ‘a complementary relationship between two providers of quality’ according to its Directors.
They continued: “We know that many consumers who invest in a quality Mountfield lawnmower will want a lush, green and weed-free lawn to match. Our partnership provides us with a unique opportunity to work with the brand to showcase our premier lawn care treatments, which incorporate the very latest advancements in lawn care technology from around the world. With Mountfield’s reputation, as it is, it made perfect sense for GreenThumb to be involved."
Mountfield has a long history of manufacturing rotary lawnmowers at premises in Maidenhead since 1962. Mountfield design and deliver products to make gardening as pleasurable an experience as possible for customers. Today’s partnership announcement is a great example of how GreenThumb continue to invest in the lawn care industry and the commitment to reach consumers.